I've been busy the past few months putting together a book for authors called The Tao of Book Publicity: A Beginner's Guide to Book Promotion.
In The Tao of Book
Publicity, I outline the basics of book promotion
and explain how the business of publicizing a book works. Designed for
beginning authors but also useful for those with some experience in book
publishing, The Tao of Book Publicity
provides information on the importance of writing a good book and the need for
developing a platform, as well as how-to explanations for developing publicity
material, including front and back cover text, press releases, Q&As, media
and blog tour queries, and newsletter and media lists.
The Tao of Book Publicity also covers social media, book pricing
and sales, book tours and media interviews, and author websites. In addition to
explaining how book publicity works, this valuable handbook explores practical
topics such as publicity costs, timing, and considerations when hiring a
publicist.
Simple, straightforward, and informative, The Tao of Book Publicity includes expert advice on all aspects of
book promotion and is a go-to reference guide for beginning and experienced
authors alike.
You can purchase a copy by clicking on the title here: The Tao of Book Publicity.
I hope you find it useful, and will share your thoughts about it on Goodreads and Amazon.com. Happy reading!
